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Double Your Ads’ Response With This 2 Minute Strategy

  • Writer: Chayawee Mala
    Chayawee Mala
  • Sep 12, 2024
  • 3 min read

Updated: Sep 27, 2024

Want to double the responses you get from your perfect clients?


I’ll show you a simple concept that’ll change how you advertise forever. You won’t need a Michelin Star level “marketing expert” to pull this off, it’s easy. 


Just apply this concept, and you’ll be profiting from one of the greatest marketing breakthroughs in history (people still don’t use it… still baffles me). 


Works for every business including yours. But first, we need to talk about something most businesses ignore… 


The Marketing Trap That Destroys Ad Results


Mario the Plumber and Leo the Lawyer, they get in business and do whatever they do best.


They are not super-genius marketing superstars, they just want to fix pipes and lawyering, or whatever they do best. 


So what's the easiest, most logical way to advertise?


Most of them copy from another person in the industry, or learn from large enterprises that showcase “creativity” or catchy slogans. 


Problem with that? Most of them advertise with a budget more than the GDP of a small African country.


Their ads aren’t designed to get more clients or more sales, it’s for the board of directors, to please stockholders, and make their corporation seem “Not Evil” to the public. 


Any ad’s going to work if you can reach half the population overnight. 


Don’t know about you, but I don’t have millions to spend on “brand awareness” or replicate a polar bear commercial.


Here's what to do instead to boost the responses of your ads. 


The 2 Step Ultimate Ad Formula


Here’s 2 exact steps to follow, after this - the stars will align, the universe will make sense, and life will have meaning again… AND you’ll have a tsunami of responses from leads. 


The Breakthrough of 20th Century Advertising:


Ladies and gentlemen, the most effective form of advertising designed specifically to get you more responses… Direct Response Marketing. Here’s why it works.


It gets people to respond to your ad. They’re not going to see it and zombie their way to the next thing, they’ll actually click on your stuff. That’s revolutionary!


So we’re not going to say “WOO YEAH We’re the BEST! BYEEEEE!” We're not going to follow the standard rule book of brand building or generational wealth - We need leads.


Need Clients. Need Sales. Now more than ever. 


We get responses by having a goal for our ads, an objective, a clear instruction that tells the person exactly what to do. 


“Click here to buy now” or “Fill out this form”, “If you want x problem solved today watch this quick 2 minute video”. 


Step 2 of the Ultimate Ad Formula? Drum roll… 


Get Your Foot in The Door ASAP:


One of my favorite sayings is: People hate being sold but they love to buy.


That’s why we need to make it as easy as possible for people to say “Yes, I want this”.


Worst way of doing that? 


“If you’re interested, let’s hop on a 30 minute Zoom call” 


They’ll think you’re crazy! That’s a big ask, hard to accept. There’s a place and time for higher asks, but the majority of advertising should be easy to click yes. 


Compare that to:


“Fill out this form to get in touch”, or “Text here at xxx”, or “Fill out your email and we’ll send it over automatically”. 


Notice how it’s so simple and easy to say yes. 


Only takes 2 minutes to add these 2 steps into your advertising, and I guarantee you’ll get more responses, more clients, and more sales. 


So let’s run ads with a purpose, with a clear objective that gets a person to do something, this way it’s easier for them to respond, easier for you to get more clients.


Try this out and let me know how it works for you. 


Talk soon,

Chayawee Mala


P.S. Quick summary of what the article’s about:


  1. Copying marketing from big brands isn't a good idea.

  2. 2 simple formulas to get you more responses from your ads.


P.P.S. Want to know how we could get you more clients and more sales? Get in touch with my agency today. 


I’ll personally take a look at your company and your marketing, come up with a strategy of what I’d do differently, and discuss it with you in depth on a call. 


No cost, no paperwork.


If you want to work together I’ll tell you exactly how that works, if you don’t want to work together that’s fine too. No hard selling, no pressure, no annoying sales tactics.


Sounds good? Then fill out this form: Free Marketing Analysis

 
 
 

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