Demolition and Junk Removal Ad
Context: He's currently cold-calling for this demolition and junk removal company. Flyer attached below, and wanted help on the cold-call script for contractors in his area.
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"Good afternoon, I'm <name>, and I noticed that you are a contractor in my town. If you need any demolition services, please let me know. I would love to work with you."
Improvements
Improving the Phone Script
I would test the script to find what works best. I would try: “Hello, am I speaking to <name>? I found your website about <what they do>, and I help <their industry> with demolition and junk removal. We remove walls, buildings, trash, etc. Would it be a good idea to talk about this over coffee?”
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Improving the Flyer
It’s a good idea to use a headline for the flyer. Do You Need Demolition or Junk Removal? or Demolition and Junk Removal - $50 Off for Rutherford Contractors
And talk about what they can help contractors with.
How I Would Run This Ad on Meta (Facebook / Instagram)
If we're advertising something, we need to know who we're selling to. We do that by running a brand awareness campaign. We blast the ad out to every demographic in our location, every age, every gender, every behavior until we see any statistical significance. Anywhere between 10,000 impressions to 20,000.
Then we can narrow down our targeting to people that convert the most.
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Demolition and Junk Removal - $50 Off for Rutherford Contractors
Do you have projects that need demolition or junk removal?
We demolish the interior and exterior, anything from removing garages, decks, sheds, etc. As well as junk removal, so you can keep your workplace clean.
The service is quick, clean, and safe. So you don’t have to worry about calling us twice a week to get a project finished.
If you’re a contractor in Rutherford, it’s a special offer of $50 off for your first project with us.
Call now at xxx for a free quote, and see what it would cost in your situation.